Tourifique General Privacy Policy
Effective Date: June 16, 2025
Tourifique, Inc. (“Tourifique”, “we”, “us”, or “our”) is committed to your privacy and protecting the information you share with us. This Privacy Policy explains what personal information we collect from you, how we use it and protect it, and the privacy rights you have.
This Policy applies to you if you use our services (including as a traveler or as a content creator), access the Tourifique website and platform (collectively, the “Platform”), are featured in any content posted to the Platform, or if you otherwise interact with us.
In this Policy:
- “Personal information” or “your information” means information that identifies or can identify you or another individual (this includes media like photos and videos).
- “User-generated content” means any photos, videos, text, information, media, or other content uploaded to the Platform by users (including travelers and content creators).
If you provide us with personal information about third parties, such as by uploading user-generated content to the Platform featuring other individuals, you represent to us that you have that person’s consent to provide it to us or that you otherwise have the legal authority to do so.
How We Handle Your Personal Information
Collecting Your Personal Information
We collect information about you directly from you when you interact with us or with the Platform, such as when you create an account, use or visit the Platform, and when you upload or share any user-generated content to the Platform.
Specifically, we collect the following types of personal information from you:
- Biographical information, including your name, date of birth, and country of residence.
- Contact information, including your email address and phone number.
- Payment information, including information about the method of payment you use to purchase a trip, experience, or other offering through the Platform (such as credit card information), as well as your financial account information if you are a content creator.
- User data and correspondence, including your Platform username and password, information about how you use the Platform, and any information you provide when you contact us with questions, feedback, reviews, or otherwise communicate with us.
- Online activity information, including information about your device, how you use and browse our Platform, and your IP address, which we obtain from your online interactions with us. See “Interacting with us online” below for details.
- Information you choose to provide, including any information about yourself (including photos, videos, and other media) that you upload or otherwise share to the Platform. This also includes information you voluntarily share about where you travel, your background, the languages you speak, and your identity.
Collecting Information from Other Sources
Most of the personal information we collect comes directly from you or your device, as described above. We may also collect personal information about you from other individuals if they upload or share any user-generated content that contains information about you (such as a picture that you are featured in).
If you are concerned about a photo or video of you that has been featured on the Platform that you did not share yourself, please see the section below entitled “Your Rights” for details on what you can do.
Using Your Personal Information
We may use your personal information for the following purposes:
- Providing and supporting the Platform. This includes operating, maintaining, and delivering the Platform; administering and verifying your Platform account; customizing your experience on the Platform; and providing user support.
- Connecting you with trips and experiences. This includes facilitating your transactions with our partners that provide trips, experiences, and other offerings for you to purchase. For content creators, it also includes connecting you with our partners and establishing sponsorship and affiliate relationships.
- Communicating with you. This includes responding to your requests, questions, feedback, or concerns.
- Improving and monitoring the Platform. This includes evaluating and improving the Platform and your experience, identifying usage trends, developing new products and services, and related data analytics.
- Promoting the Platform. This includes sending you marketing messages and offers from us and our trusted partners, as well as our use of user-generated content in marketing and promotional materials, including advertisements.
- Protecting you and us. This includes investigating and protecting against fraudulent, harmful, unauthorized, or illegal activity, complying with legal and regulatory requirements, and protecting our property (including the Platform), interests, and legal rights.
- Any other purpose with your direction or consent.
Sharing Your Personal Information
Whatever the purpose may be, we only share your information to the extent reasonably necessary to fulfill the purposes listed above. We may share or disclose your information to any of the following parties:
- Affiliates and partners. To perform the activities mentioned above, we may share your information with our affiliates and partners, including the organizations we partner with to provide you with trips, experiences, and other offerings on the Platform.
- Service providers. We may also share your information with third-party service providers to perform the following functions:
- Assist with IT functions, such as operating and protecting the Platform.
- Improve our ability to communicate and manage our relationship with you.
- Market the Platform and other services to you, including providing support for advertising campaigns.
- Assist with data analytics that help us run, grow, and develop the Platform.
- Obtain professional advice and services, such as from lawyers or accountants.
When we disclose personal information to third-party service providers, we prohibit them from accessing your personal information for any purpose other than to perform these support services.
- Other third parties. We may share your personal information with other third parties to:
- Protect you and us. This includes investigating and protecting against fraudulent, harmful, unauthorized, or illegal activity, complying with legal and regulatory requirements, and protecting our property (including the Platform), interests, and legal rights. It also includes responding to requests for information received from government agencies, regulators, or law enforcement that we determine to be legitimate.
- Assess and engage in business transactions. This includes the evaluation and execution of the purchase or sale of all or part of a business or its assets.
- Any other person or organization with your direction or consent.
Interacting with Us Online
We use certain technologies and tracking tools on our website and app, such as cookies. Cookies are snippets of data stored by a web browser (for example, Chrome, Safari or Firefox web browsers). We may also use pixels, beacons, web analytics services, and other technologies.
These tools provide us with information about your usage of the Platform and about your device. Information collected through cookies includes IP addresses, number of page visits, pages viewed on the Platform, search engine referrals, the operating system of your device (e.g. Windows or MacOS), and browsing activities over time and across other websites following your visit to the Platform. We use this information to enhance the user experience, to better understand our users, and to improve and protect the Platform.
Your Cookie Choices. You can adjust your browser settings to disable cookies. To learn more about your Internet browser’s cookie options, please refer to instructions from your particular browser. Please note that if you adjust your browser settings to reject or disable certain cookies, the functionality of certain elements of the Platform may be impacted.
Third-Party Websites
Our Platform may include links to other websites that are operated or controlled by a third party. This may include some of our partner organizations. These websites are not governed by this Policy, and we encourage you to review any privacy policies associated with linked third-party websites.
If you do provide personal information to a third party through a third-party website, please note that we are not responsible for how that third party handles your personal information, and any handling of your information by such parties will be governed by their own privacy policies.
Our Privacy Practices
How We Protect Your Information
We have implemented safeguards designed to protect your personal information against unauthorized access, use, modification, and disclosure. Only authorized personnel have access to your information. We also have technical and organizational security measures designed to protect the security of any personal information we handle.
Cross-Border Transfers
We may store, access, or transfer your information outside of your home province, state, or country, and your information may be subject to the laws of these jurisdictions. This means that, just like in your home jurisdiction, we or a third party may be required to disclose your information in response to valid demands or requests made by governments, regulators, courts, and law enforcement authorities in these other jurisdictions.
We use appropriate safeguards to ensure that your personal information is protected no matter where it is used or stored.
Destruction and Retention
We keep your personal information in our records only as long as it is needed to fulfill the purposes for which it was collected, as required to comply with applicable law, or to satisfy business or regulatory requirements. After this, we will securely destroy, delete, or anonymize the personal information.
Your Rights
Accessing and Correcting Your Information
If you believe that the personal information we maintain about you is not correct, you can submit a request to correct it. You may also request access to the personal information that we maintain about you.
We may need to verify your identity or obtain more information before responding to your request. In some cases, our legal obligations will prevent us from granting a request for access to or correction of personal information. We will inform you in writing of the reasons for any such decision.
To exercise these rights, please use the information under “Contact Us” below.
Withdrawing Your Consent
In some cases, you may have the right to withdraw your consent to the use or sharing of some of your personal information as described above. However, this may impact your ability to continue using the Platform.
If you sign up to receive updates and offers from us, you have the option to opt out at any time using the ‘Unsubscribe’ mechanism in the communication itself or by contacting us directly.
If you have concerns about any user-generated content on the Platform that you didn’t share that contains information about you, please get in touch with us using the contact information set out below.
Other Rights
Depending on where you live, you may have the option to exercise additional privacy rights, in accordance with applicable laws. Please contact us for more information on your privacy rights.
Contact Us
To submit an access or correction request, exercise your privacy choices, ask a question, or submit a complaint, please contact us at:
420 W Hastings St Unit 300
Vancouver, BC V6B 1L1
support@tourifique.ca
Privacy Policy Updates
This Privacy Policy may be updated periodically to reflect changes to our personal information practices. We strongly encourage you to refer to this Privacy Policy often for the latest information about our practices.